If you’ve been sourcing Apple Watch bands, you may have noticed this: some suppliers say the minimum order quantity (MOQ) is 100 units, while others are okay with just 10. For the same type of product, why is there such a big gap in MOQ? Let’s break down the reasons behind this difference.
1. Factory vs. Trading Company: Different Roles, Different MOQs
Factories typically have fixed production lines and minimum batch requirements. Mold setup, material preparation, and machine adjustments all cost time and money. If the quantity is too low, the production cost per unit becomes too high, which is why MOQs are generally higher.
Trading companies or wholesalers, on the other hand, may already hold inventory or combine small orders from multiple buyers. This allows them to offer more flexible MOQs, such as 50 or even 10 pieces per style.
2. In-Stock vs. Custom Orders: Different Production Models
In-stock items are already manufactured and sitting in inventory, so small orders—10, 20, or 50 units—can usually be shipped right away.
Custom orders (custom color, logo printing, or branded packaging) involve a separate production process, sometimes even mold development. These projects usually require a higher MOQ—often 200 to 500 units—to be cost-effective.
3. Marketplace Sellers vs. Independent Websites: Different Strategies
On platforms like Alibaba or 1688, some sellers list very low MOQs just to attract inquiries. But when you go to place an order, you’ll often find limitations on color or style, higher prices, or reduced product quality.
Independent websites or factory-owned stores, on the other hand, tend to offer more transparent MOQ policies. They don’t rely on bait-and-switch tactics and are better suited for serious buyers with long-term plans or branding needs.
4. Final Thoughts: A Lower MOQ Isn’t Always Better
If you’re just starting out or testing the market, a low MOQ can be helpful. But if you’re looking to build a brand or place a custom order, a supplier with a slightly higher MOQ—and a more stable production process—might actually be the better choice.
If you want to start with a small order, there are some things to pay attention to. Check and start a small order with the supplier.
Explore the Full MOQ Guide
Want the complete picture on MOQ and Apple Watch band sourcing?
Apple Watch Band MOQ Guide
If you want to know more about the MOQ comparison of different materials and customization requirements, you can read this article：”《A Complete Guide to Minimum Order Quantity for Wholesale Apple Watch Bands》”The Ultimate Guide to Custom Apple Watch Bands
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